Sarah Kolaib

About the Candidate

SUMMARY OF QUALIFICATIONS/RÉSUMÉ DES COMPÉTENCES

Over 3 years of experience in marketing, including a year of experience as a Trade Advisor. Proven expertise in market research and analysis: successfully conducted in-depth market research, competitor analysis, and trend assessment to develop data-driven marketing strategies. Hold a post graduate Diploma in International business and Bachelor’s degree in Human resource management. Demonstrated ability to develop comprehensive marketing campaigns, effectively bridging the gap between marketing and trade, resulting in increased market penetration and revenue growth.

WORK EXPERIENCE/EXPÉRIENCES PROFESSIONELLES

MARKETING MANAGER (Part time) Oct 2020 – Present Lbasa Kreativ
Ottawa, Canada

Developing and implementing short and long-term marketing strategies and advertising campaigns on social media
Keeping up to date with marketing trends and requirements to ensure marketing strategies comply with the latest practices and standards
Researching and assessing the feasibility and profitability of existing and upcoming services.
Pursing opportunities in Saudi’s market
Conducting market analysis on new regions

MARKETING AGENT AND CONFERENCE COORDINATOR Dec 2022 – March 2023 International ASET Inc.
Ottawa, Canada

Helped the company promote their services through various marketing strategies and tactics
Identified target audiences, developing advertising campaigns, and analyzing the effectiveness of marketing efforts
Created brochures, flyers, advertisements, and other promotional materials
Managed social media accounts
Prepared conference program

OFFICE ASSISTANT July 2019 – Dec 2019 Mutual Property Management
Sarnia, Canada

Recorded business transactions and preparing basic financial statements.
Created, maintaining, and entering information into databases.
Dealt with rental inquires, tenant issues, and maintenance request.
Evaluated potential tenants’ applications.
Interacted with visitors.

SURVEYOR ( Part time) June 2017 -April 2018 Communication and Information Technology Commission Research
Al-Khobar, Saudi Arabia

Gathered data from market and consumer by conducting face to face interview with more than 300 individuals.
Performed using outstanding customer service skills, as well as a solid understanding of customer service resolutions.
Demonstrated a confident approach to managing customer issues as well as strong experience in ticket management and escalations.
Developed significant abilities in advanced research related to selling and cross selling

TRADE & INVESTMENT ADVISOR. Sep 2016 -May 2017 British Trade Office / British Embassy
Al-Khobar, Saudi Arabia

Worked with Sector Senior Trade Advisor on designing and implementing a strategy to secure business wins for UK companies in Saudi Arabia.
Pursued opportunities in the Kingdom by engaging with a range of Saudi and British stakeholders.
Organized high profile visits.
Managed the contacts database.
Developed a network of public and private sector contacts.
Provided market analysis and guidance on doing business in Saudi Arabia

SECRETARY Jan 2010 – April 2011 Eilet School
Al-Khobar, Saudi Arabia

Answered phone calls and redirected them when necessary.
Managed the daily/weekly/monthly agenda and arranged new meetings and appointments.
Prepared and disseminated correspondence, memos and forms.
Filed and updated contact information of employees, and external partners.
Supported and facilitated the completion of regular reports.
Developed and maintained a filing system.

EDUCATION/FORMATIONS

POST-GRADUATE DIPLOMA.
International Business Management, GPA- 3.6/4.0. Lambton College – Sarnia, Canada

BACHELOR.
Human Resources Management, GPA- 3.45/4.0.
Asia Pacific University of Technology and Innovation – Kuala Lumpur , Malaysia

DIPLOMA. Sep 2007 – Sep 2009 Computer Science.
Alkhaleej Institute for Training and Education of Women – Al-Khobar, Saudi Arabia

CERTIFICATES/CERTIFICATS

Leadership strategies and decision making
Personal strategic planning
Advanced skills in customer relations and vip services
The art of etiquette and protocol
Worker health and safety awareness in 4steps
Leadership in processes administrative management and administrative
Advanced skills in offices management and secretary
Creation, innovation, and development of work procedures

COMPUTER SKILLS/LOGICIELS
Microsoft office
Photoshop
Canva
Yardi
CRM
May 2018 – Dec 2019
Jan 2013 – Jan 2016

COMMUNITY INVOLVEMENT/BÉNÉVOLAT

Marketing coordinator Sep 2019 – Dec 2019 International Women Club Lambton college Sarnia, Canada

Implemented Marketing Campaigns.
Managed mailing lists.
Coordinated events for international students.
Developed and sourcing content for digital platforms.

LEADERSHIP AND MANAGEMENT COURSES/ COURS DE GESTION ET DE LEADERSHIP

Leadership strategies and decision making
Personal strategic planning
Advanced skills in customer relations and vip services
The art of etiquette and protocol
Worker health and safety awareness in 4steps
Leadership in processes administrative management and administrative
Advanced skills in offices management and secretary
Creation, innovation, and development of work procedures