Amir Labidi

About the Candidate

OBJECTIVE

A UX Designer works on user-centered useful products designed for humans, by creating a highly accessible and usable product for users or clients of a given company. From a business perspective, my highest priorities are to help companies to grow in the market by creating a memorable and recognizable brand, expanding the audience, improving user retention and loyalty, and finding an efficient way how to treat data.

SUMMARY

Worked across a wide range of design discipline, since 2015 creating solutions that are both practical and beautiful products, inspired by the top world designers, as well as small life details. Believe in human-centric designs, highlighting their dreams and expectations and transforming them into reality, Om catchy user interface, unique content, attractive animations, and user-friendly UX. In retrospect, my design work increases the need of users to consume information and boosts customer satisfaction to new heights.

TECHNICAL SKILLS

Business Development: Product Development, Market Research, UX Research, User Needs studies, User Experience Research Methods: Ai Design / UX testing / Competitors analysis / Survey Journey / Maps / Card sorting / Design Systems Design Tools: • Figma / Figjam / Plugins (Expert) • Adobe CC/XD (Expert) • Balsamiq / Axure (Intermediate) • Rhinoceros 3D (Expert) • Autodesk Fusion 360 / 3DS max (Intermediate) • Keyshot / Vray (Expert)

PROFESSIONAL EXPERIENCE

Senior Designer & UX Strategist March, 2022- Present CXG Customer Experience Group (www.cxg.com), Tunis / Dubai

Develop a clear digital process of ideas that the company had found difficulties putting into reality. – Unify the front-end team and the design team in one group to work together for a more fluent process of development. – Increase the number of downloads and use of the mobile app from the play store and app store by 20%, after including the new design and user experience. – Full-Design of 2 main products of the company: The Official app and the Data – Management web application (From UX and UI persective). – Follow-up front-end developers’ team to achieve the requested design quality. – Prepare and present rough drafts to internal teams and key stakeholders – Increase the UI quality and the data visualization compared to the old versions of the apps – Work closely with business analysts and the Dev team to create work synergy. – Revamp the company’s identity and UX habits.

Product & UX Designer Oct 2016- March 2022 Crealab Agency (www.crealabagency.com), Tunisia

Introduce the importance of designing new products to the audiences, to encourage people to have business with the company. – Increase the number of searches, visits, and phone calls to the company location on google maps, after creating new branding and website. – Make user research by learning about users and their behavior, goals, motivations, and needs. – Set up design requirements based on information from internal teams. – Create Digital & industrial products, based on trends, needs, and innovations requirements. – Unifying multiple digital products in one Eco-systems.

Product Designer Expert Teacher September 2018- July 2022 High School of Sciences of Design (essted.rnu.tn), Tunisia

Organize sessions of UX/UI training for students and professionals. – Encourage students to follow the product design field after school orientation. – Teach product User Experience Design & User Interface Design – Lead students to make their projects in design for 3 to 6 months – Increase the amount creativity level of the student by applying creative ways of design. – Teach design software like Figma, 3D Rhino, and Design Systems. – Organize workshops and events in collaboration with other teachers and sponsors Product & Industrial

3D Designer January 2015- June 2016 Almia Design Holding (almia-tn.com), Tunisia

Manage and follow-up projects (concepts and strategies, 3D images, production plans) – Supplying managers, site monitoring/prototyping/manufacturing make strategies for the architecture and organization of a product. – Recruitment and management of the design team to improve the quality of design output. – yearly increase sales by designing client-oriented products

3D Designer (Long term internship) February, 2014- October, 2014 RC Concept Group- Paris France

Propose the 3D design as the first tool to introduce products design to clients – Design POS POSM for luxurious brands: Loreal, Chanel, Lacoste – Design Exhibition experience for shopping centers, stores, and malls. – Work with technical team in manufacturing and selling process. – 3Ds are becoming after my arrival, a most requested purchase reason for clients.

EDUCATION

Master’s Degree in Science Technology, Major Product Design 2014 University of Lorraine, France Bachelor of Fine Arts,

Product Design 2012 High School of Sciences and technologies of Design, Tunisia

CERTIFICATIONS

Front Web Development Front Program,

Go My Code International Center 2022 Information Technology ProfessionalICTC-CTIC 2022

IBM Enterprise Design Thinking, IBM In progress